WHAT ARE INSTAGRAM REELS?
Reels invites users to create fun videos to share with their friends or anyone on Instagram. Record and edit 15-second multi-clip videos with audio, effects, and new creative tools. They can share reels with their followers on Feed, and, if they have a public account, make them available to the wider Instagram community through a new space in Explore. Reels in Explore offers anyone the chance to become a creator on Instagram and reach new audiences on a global stage.
As a Label Worx distribution client, your content will be available to select in Reels from the Instagram Music Library. You can find more information on Reels and how they can benefit directly from Instagram here:
HOW TO CLAIM A REEL THAT USES YOUR AUDIO
As of writing, Facebook / Instagram do not have an automated process for claiming original audio in Instagram Reels, this needs to be done manually.
For Label Worx distribution customers, if you identify a Reel using your audio, we can submit a manual claim request on your behalf which will result in proper attribution for your artist.
To claim a Reel that uses your audio, simply complete the following form:
Note: Submissions are limited to one per track, however, up to 500 Reels can be claimed per submission.